Boost your revenue with Food & Beverage outlet data. Access profiles of every outlet on your market, expand your customer base, improve go-to-market strategies and monitor rivals. The growth choice of global HoReCa leaders. Available in 38 countries.
Advanced on-trade / HoReCa BI tool for sales & analytics. Access outlet (POS) profiles in real time, create lead lists, discover brand insights including market share and pricing. Based on complete and accurate census of all outlets on the market. A data-driven boost for your sales, analytics & marketing. Use Outlet Census to find opportunities, set strategies and target outlets with total precision.
Market Meter is the final evolution step in on-trade & HoReCa reporting. Derived from millions of transactions, thousands of online menus and dozens of other digital sources. Measure and monitor any part of the market you want. Define your own custom regions. Find where you're lagging to fill the gaps. See how your competitors are doing. Switch to data-driven decision making today.
With our unique know-how and your input, the possibilities are limitless. Together we can create a specific project in the on-trade & HoReCa sector tailored to your needs.
We offer custom services such as:
Use Cases
Find out how to allocate your resources effectively. Get a clear and accurate picture of your and competitors' brand performance along each KPI and over time. Discover accurate performance feedback on your on-trade / HoReCa commercial activities.
Get complete knowledge of every on-trade outlet and the market. Understand trends and potential in full granularity. Identify on-trade/ HoReCa opportunities best suited to your strengths in specific geographies, segments or niches.
Assess and select the right opportunities on the level of small performance cells or outlets. Design specific micro strategies using insights about individual outlets and performance cells. Set fact-based KPIs.
Make the acquisition process easy to plan and manage. Take advantage of easy and objective profiling and identifying on-trade / HoReCa outlets for upselling, acquisition or campaigns. Use insights to help your sales team better prepare for negotiations.
Stop burning your teams' time and energy with manual data collection. Automated data inflow from Outlet Census allows your sales reps to focus on tasks with added value and your company to get up-to-date quality data from the on-trade / HoReCa channel consistent in time.
Explore our quarterly updated free market report with distribution in the spirits, cold drinks and beer category. Learn valuable insights from market and data research published regularly on our blog.
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Get a free access to Outlet Census Live and see the market through the lens of our data.
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