Free Business Intelligence tool for on-trade and HoReCa producers and vendors

In today's fast-paced business environment, it is crucial for companies to have access to reliable and up-to-date information about their markets in order to make informed decisions. This is especially true for the Horeca (hotels, restaurants, and cafes) industry, where competition is fierce and the ability to respond quickly to changing market conditions can make the difference between success and failure.

To help Horeca / on-trade producers and vendors stay ahead of the game, SharpGrid is offering a free business intelligence (BI) tool specifically designed for the Horeca / on-trade market. This tool, called Free Market Report, is a powerful and easy-to-use platform that provides real-time insights and analysis of sales data, allowing companies to track their performance and identify growth opportunities.

Free Market Report is available for Italy, Spain, Poland, Czechia and Slovakia. More countries are scheduled in 2023.

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Who can benefit from Free Market Report?

Free Market Report is a limited version of our flagship tool Market Meter. It is an invaluable resource for sales departments, business intelligence departments, sales specialists, and insights managers within Horeca / on-trade businesses. It provides a comprehensive view of sales data, allowing these teams to track performance, identify trends and patterns, and make informed decisions based on accurate and up-to-date information.

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What makes Free Market Report unique?

There are several key features that make Market Meter stand out from other BI tools on the market:

• Fresh data: Market Meter is updated every quarter with fresh data from the Horeca / on-trade market, ensuring that users always have access to the most current information.
• Big data: The tool is based on big data derived from millions of data points, providing a comprehensive and accurate view of the market.
• Real-life transaction and POS data: Market Meter is based on real-life transaction and POS data from HoReCa / on-trade outlets, making it as accurate as possible.
• Technical know-how: There is a significant amount of technical know-how behind Market Meter, making it a powerful and reliable tool.
• Full version used by industry leaders: The full version of Market Meter is used by some of the biggest names in the Horeca / on-trade industry, including Coca-Cola, Heineken, Asahi, Unilever Food Solutions, Makro, Molson Coors, and Red Bull. Learn more in our case studies section.

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Why is SharpGrid offering this BI tool for free?

BI tools can be expensive, and we understand that many businesses may not have the budget to invest in one or might not see the value of such decision right away. That's why SharpGrid is offering Market Meter for free - to help companies digitize their commercial processes and boost their sales. By providing access to reliable and up-to-date market data, we hope to help businesses make informed decisions and stay ahead of the competition.

Both Market Meter and its free version Free Market Report are a powerful and easy-to-use BI tools that provide real-time insights and analysis of sales data for the Horeca / on-trade market. Both tools are updated regularly with fresh data, both are based on the same big data and real-life transaction and POS data, and both are backed by a significant amount of technical know-how. Best of all, the Free Market Report is offered for free by SharpGrid to help Horeca businesses digitize their commercial processes and boost their sales. To learn more, visit the Market Meter website.

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SharpGrid is a data & tech company reinventing market research in the on-trade channel. The on-trade channel consists of POSs (points of sale) like restaurants or bars where food & beverage is bought and consumed, and is often also called HoReCa, on-premise, food service, out-of-home, gastro or immediate consumption (IC) channel, hospitality or on-licence.